3×1 digital marketing news – 16 March 2018
16 March 2018
Digital marketing news highlights curated by the 3×1 team.
Google has confirmed that a broad core algorithm update was released last week. This is the type of update that occurs several times per year, Google says, which could bring one or more changes to search results.
The UK’s data protection agency will push for increased transparency into how personal data flows between digital platforms to ensure people being targeted for political advertising are able to understand why and how it is happening.
Yes Lifecycle Marketing analyzed data from more than 30B emails sent in 2017 to measure performance around open rates, subject lines and more.
Hootsuite has raised a round of growth funding to expand its horizons. Hootsuite, the Vacouver-based social media management company that counts some 16 million businesses as customers, said today that it has raised $50 million in growth capita.
Reddit announced the launch of native promoted posts for its mobile apps on Wednesday. The company said in an email to advertisers that its apps are the most popular way its 330 million monthly active users access Reddit content on mobile, and they now account for 41 percent of time spent on Reddit across all platforms.