GVA Grimley
3x1 Public Relations was appointed by GVA Grimley to carry out a media relations campaign targeting the Scottish business community, public sector stakeholders, opinion formers / influencers and the media.
At the core of the campaign was the instruction to widen GVA Grimley’s public perception in Scotland. In addition to communicating the latest deals to the commercial property market, GVA Grimley wanted to be seen as a leading property adviser by a wider business audience.
In the last twelve months, 3x1’s targeted media campaign has contributed to a successful shift in GVA Grimley’s Scottish profile from being a mid-sized player in an extremely competitive commercial property market to a leading industry commentator on topics such as planning, development and environmental issues.
From the outset of the campaign, the consultancy has immersed itself in the workings of the commercial property sector, keeping abreast of regional and national property developments, industry issues and legislative changes.