| Account Director A decade in the business, I am an experienced and passionate PR consultant specialising in developing high profile consumer and corporate PR campaigns. I was involved in the launch of Highland Spring’s sponsorship of Andy Murray and its sponsorship of Glasgow’s 2014 Commonwealth Games Bid. With a background in commercial radio, I have gained a strong news sense and like to develop creative out-of-the-box solutions for clients. I have broad and varied experience building consumer brands across the leisure, retail and food and drink sectors. I am also very experienced in integrating and implementing digital PR and social media campaigns and enjoy developing innovative digital media strategies using Twitter and Facebook. My client experience includes Highland Spring, Macdonald Hotels & Resorts, Baxters, Hermès, Whyte and Mackay, Lees of Scotland, Patterson Arran, Overgate Shopping Centre and St Andrews Bay Golf Resort & Spa. ERobertson@3x1.com |